Czech Rubicon – where the imaginary border of being average ends and opens another chapter – of being unique? The project maps famous Czech individuals, who have become famous in their branch. The list with names will stay disclosed till the moment of capturing their photographs. These people include popular people in management, science, entrepreneurship, fine art, art of sculpture, photography, film, music, sport, design, architecture, church, medicine, journalism, belles-lettres, politics and modeling.